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WEDDA® – WEather Driven Demand Analysis

Custom analysis of weather risks and demand forecasts for businesses

Nahaufnahme einer Person, die am Handy die WEDDA-Daten prüft, dahinter ein Tisch mit geöffnetem Laptop und einer Tasse Kaffee

Credit: PEXELS

Weather influences customer behaviour and, in turn, the demand for a wide range of products and services. Our WEDDA® (WEather Driven Demand Analysis) toolbox delivers bespoke, weather-based solutions. Weather-focused needs analysis generates advantages for all kinds of industries – from tourism and leisure, wholesale and retail to the drinks and energy supply sectors.


How you benefit

Optimise your business processes by taking the latest weather data into account in your day-to-day decision-making. This tells you which kinds of weather benefit your company the most, how high your weather risks are, measured in euros, and how best to plan your staff deployment and inventories.


Our offer

  • Detailed, location-based weather risk analysis
  • 10-day forecasts, e.g. revenue or footfall based on weather forecasts and key calendar dates, in order to enhance scheduling (goods and employment)
  • Preparation of weather-adjusted success indicators, e.g. on a weekly or monthly basis
  • Quantifying weather risks using financial indicators
Dr Andrea Damm (currently on leave)
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